Why We Are Investing Heavily In Nigeria’s Education – Steve Babaeko
X3M Ideas, a leading Lagos-based creative agency, has renewed its commitment to partnering with the Lagos State government in delivering top-tier education to all students through the launch of X3M Tech.
Steve Babaeko, the agency’s Group Chief Executive Officer and Chief Creative Officer, shared the company’s vision for educational advancement in Nigeria at a presentation ceremony as part of the initiative held on August 15, 2024 at the Muritala Ajadi Animashaun Community Senior Grammar School in Surulere, Lagos.
“Our mission is to equip the next generation with essential technological skills that will propel their success in our rapidly evolving digital world,” Babaeko declared. “By investing in our youth’s education and technological prowess, we’re not only building a brighter future for our community but also driving Nigeria’s overall progress.”
Highlighting the importance of X3M Tech, Babaeko explained, “This project is a testament to our long-standing dedication to educational initiatives, a partnership with the Lagos State Government that has spanned over 12 years.”

Babaeko emphasised the core values underpinning X3M Ideas’ endeavours: “At X3M Ideas, we’ve always believed in education’s power to transform lives. With X3M Tech, we’re providing students with the tools and knowledge they need to thrive in the digital age. This isn’t just about technology; it’s about cultivating innovation, creativity, and critical thinking — essential qualities for future leaders.”
Reflecting on his personal journey, Babaeko added, “As a product of Nigeria’s public school system, I understand the significance of empowering students, inspiring their aspirations, boosting their confidence, and offering them hope for a better tomorrow.”
Expressing gratitude to the Lagos State Government, Babaeko stated, “We commend Governor Babajide Sanwo-Olu for his forward-thinking education policies that have made initiatives like X3M Tech possible. His unwavering dedication to creating a world-class education system in Lagos is truly commendable.”
Babaeko concluded by emphasising the broader impact of their work: “By investing in education and technological empowerment, we’re not only shaping individual destinies but also contributing to the overall growth and development of Lagos State and Nigeria. We hope our efforts inspire other private organisations to support the government in elevating the education sector.”




