MTN Nigeria has appointed its first Chief Digital Officer (CDO), Srinivas Rao to lead the company’s recently created Digital Services Division.
According to a statement by the company, the Digital Services division will play a pivotal role in driving MTN’s digital business growth; its creation marks the company’s commitment to its vision of leading the delivery of a bold, new digital world to its customers.
In his new role, Rao is responsible for MTN’s digital strategy and will lead the next level of design, planning and deployment of digital services & channels for customers and partners.
Commenting on the appointment, CEO, MTN Nigeria, Ferdi Moolman said, “I am thrilled that Srinivas is joining our team. He is a proven leader, with a solid track record whose knowledge and experience, will serve us well, accelerating our digital agenda.”
An industry veteran, Rao has two decades of management experience in IT and telecoms. He brings significant knowledge and expertise from working with MTN operations in the Middle East and Africa. He spent the last 8 years leading one of MTN’s largest operations in their technology development, product innovation & digital transformation program.