BBNaija Live Finale Show Generates 291,800 Social Media Mentions
The final day of the Shine Ya Eye season ended with about 216,000 fans mentioning BBNaija in 291,800 online posts. After running for 72 days, Whitemoney was announced as the winner of the sixth season of BBNaija while all other housemates who reached the final week in Big Brother’s house were evicted.
Based on the data and insight gathered by ID Africa and Plaqad, BBNaija was mentioned by 24,000 more fans in 77,800 posts on the grand finale day than on the launch show night which took place on Saturday, July 24, 2021.
