Bosun Tijani, Governor Sanwo-Olu headline star-studded lineup at the 10th Nigeria Digital PR Summit

The 10th Nigeria Digital PR Summit is set to gather the country’s most influential voices in communications, marketing, and digital storytelling for what promises to be the most impactful edition yet.

Scheduled for October 15–16, 2025, at the Conference Centre, Naval Dockyard, Victoria Island, Lagos, this year’s summit arrives at a critical moment when owning your narrative has never been more essential.

Themed “Digital PR in Action: Owning Your Narrative, Telling Your Story,” the milestone edition will spotlight how brands, professionals, and organisations can cut through digital noise, combat misinformation, and build authentic connections in an increasingly complex media landscape.

The summit has assembled an impressive roster of speakers that reads like a who’s who of Nigeria’s digital communication ecosystem. Leading the keynote addresses are the Minister of Communications, Innovation and Digital Economy, Dr Bosun Tijani; Lagos State Governor Babajide Sanwo-Olu; and Executive Vice Chairman of Globacom Limited, Bella Disu.

The faculty lineup features seasoned professionals across corporate communications, brand management, technology, and public affairs—all recognised for leveraging digital platforms to build trusted brands and drive meaningful engagement.

Among the confirmed speakers are O’tega Ogra, Senior Special Assistant to President Bola Ahmed Tinubu on Digital and Media; Frankline Ozekhome, Vice President of Chain Reactions Africa; and Segun Ogunleye, Head of Marketing for Diageo Africa Partner Markets (SOWECA).

Corporate communications leaders bringing their expertise include Tolu Alero Ladipo (Group Head, Marketing and Corporate Communications, UBA Group), Jide Sipe (Group Head, Brand Transformation and Digital Marketing, Bank of Industry), and Chioma Afe (Director, External Affairs and Sustainability, Seplat Energy).

The summit will also feature insights from media entrepreneurs and tech innovators, including Soji Akinlabi (Founder/CEO, Africa Business Radio), Prof. Adewale Obadare (Chief Visionary Officer, Digital Encode), Tosin Ajibade (Founder, Olori Supergal), and Joshua Esiebo (Manager, Platforms, MTN Nigeria).

Additional faculty members include Ken Egbas (Founder/CEO, TruCSR Consulting), Dr Janet Adetu (Founder/CEO, JSK Consulting), Asmau Smaila (Associate Director, Sustainability, IHS Towers), Oge Maduagwu (Head, Communication and Marketing, Samsung Electronics West Africa), and Jennifer Ukoh (Public Relations Manager, ID Africa).

What to Expect at the 10th Nigeria Digital PR Summit

Designed for PR professionals, brand communicators, content creators, academics, and media practitioners, the two-day summit will deliver practical strategies and tools for shaping narratives, influencing public perception, and strengthening stakeholder trust.

Delegates will gain insights into emerging PR trends, artificial intelligence in communication, crisis and reputation management, and digital storytelling—all while networking with industry leaders who are defining the future of digital communication.

Special highlights include keynote addresses, masterclasses, and a technology showcase. The summit will also unveil the fourth edition of the Digital PR Digest, the event’s flagship publication featuring case studies, trends, and practical insights on digital communication.

The summit will culminate with the 2nd Nigeria Digital PR Awards Gala—a premium evening celebrating excellence, innovation, and impact in digital communications. This year’s gala introduces an exciting Fashion Runway Showcase, a creative fusion of fashion, technology, and storytelling that symbolizes the power of owning and amplifying one’s narrative in the digital space.

The bottom line

Since its debut in 2016, the Nigeria Digital PR Summit has evolved from the Lagos Digital PR Summit into a truly national platform, establishing itself as the country’s leading gathering for professional development in digital public relations.

“The 10th Nigeria Digital PR Summit represents a decade of driving innovation in the profession,” said Samuel Ayetutu, co-convener and Chairman of Lagos NIPR. “This year’s focus on narrative ownership reinforces the need for authenticity and purpose-driven communication, especially as artificial intelligence continues to redefine how stories are told and trusted.”

Segun McMedal, President of Upticomm Marketing Company and Convener of the Summit, emphasized the event’s core purpose: “At its core, the Summit is about empowerment—equipping professionals and brands to shape their stories in ways that inspire confidence and drive impact. Our tenth edition is not just a celebration of progress, but a call to action for communicators to lead with creativity, credibility, and digital intelligence.”

Endorsed by the Office of the Senior Special Assistant to President Bola Ahmed Tinubu on Digital and New Media, and supported by major media organizations, the summit continues to deepen the conversation around technology, storytelling, and trust—helping professionals stay ahead in an evolving communication landscape.

For professionals looking to sharpen their skills, expand their networks, and position themselves at the forefront of Nigeria’s digital communication revolution, the 10th Nigeria Digital PR Summit represents an unmissable opportunity to learn from the best and shape the future of the industry.